Thursday, October 22, 2009

Surprising Designs Part Two


There are a lot of designs we create which fail utterly to ring anyone's bell. A good example of this was the replica pin of a 1953 Buick Roadmaster grill. This was to be the kick-off piece in a whole series of jewelry designs based on the golden age of US automobile manufacturing. Remember them? They were made in a place called "Detroit" and some of the bumper and grill designs were reallly sculpture in an industrial arts kind of way. At anyrate, I had envisioned a whole series of replica jewelry from this "golden age".

But it certainly didn't inspire our customers. I think we sold about a dozen over the course of a year and finally retired the piece. In all truth the piece was too heavy and too large to worn comfortably. I remember Joan (my wife and business partner) wearing the pin out to lunch one day and our waitress asked if it was one of those "old fashioned radios" Well, kind of. I had hoped that "art" would carry the day, but like my friend Jeff Deegan used to say "Art is Long, Life is Short".
There it is.

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